# A “fees?” DM to a gym becomes a booked trial session

> Someone asks a gym about fees on Instagram. The AI receptionist shares the plan prices, asks their goal and preferred time, and books a free trial with a trainer.

- Page: https://www.brandbakery.tech/demos/at-work/gym-trial-booking-instagram
- Last updated: 2026-10-22

Breadcrumb: [Home](https://www.brandbakery.tech/) > [Demos](https://www.brandbakery.tech/demos) > [At work](https://www.brandbakery.tech/demos/at-work) > Receptionist

Demo business, not a client. IronCore Fitness, Bhopal is an invented business. A scripted replay with demo data. The business is invented, nothing here is a real customer, and the AI says it is an AI in its first message.

- **Role:** AI receptionist
- **Channel:** Instagram DM
- **Language:** Hinglish
- **The number it moves:** Trial sessions booked from DMs

## The situation

The gym posts reels every day and gets dozens of “fees?” messages. The front desk answers them between members and most never come in.

## The replay

- [8:40 pm] **Follower:** Fees?
- [8:40 pm] **AI employee:** Hi! I’m IronCore’s AI assistant. Plans from the gym’s list: ₹2,200 a month, ₹5,700 for three months, ₹18,000 a year. Want to try a free session first? Demo data.
- [8:42 pm] **Follower:** Haan. Weight loss ke liye. Subah 7 baje possible hai? (Yes. For weight loss. Is 7 am possible?)
- [8:42 pm] **AI employee:** Kal subah 7 baje trainer Pooja ke saath trial book kar sakti hoon. Koi injury ya medical condition ho toh trainer ko pehle bata dena. Naam aur number? (I can book a trial with trainer Pooja tomorrow at 7 am. If you have any injury or medical condition, please tell the trainer first. Name and number?)
- [8:44 pm] **Follower:** Neha, 98••• ••108
- [8:44 pm] **AI employee:** Booked: Thu 22 Oct, 7 am with Pooja. Bring shoes and a water bottle. I’ll send a reminder at 6 am.
- [20:44] Trial: Neha, weight loss, Thu 07:00, trainer Pooja. Reel that brought her: “3 moves for beginners”. (handed to a person)

## What the business has

- A one-word DM becomes a visit.
- The trainer knows the goal before the trial.
- Health questions go to the trainer, in person.

## The rules

- Says it is an AI in its first message.
- Prices only from the gym’s plan list. No “results in 30 days” claims.
- No fitness or diet advice. That stays with the trainer.

A demo call doing the same kind of job: https://www.brandbakery.tech/demos/gym-membership-cancel

## Start

See it do your own job: https://www.brandbakery.tech/contact. More replays: https://www.brandbakery.tech/demos/at-work.

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Brand Bakery is a design-first digital studio in New Delhi. Start an enquiry at https://www.brandbakery.tech/contact or email support@brandbakery.tech. This is the Markdown copy of https://www.brandbakery.tech/demos/at-work/gym-trial-booking-instagram; the site index for language models is https://www.brandbakery.tech/llms.txt.
