# WhatsApp Business API marketing for Indian businesses whose customers live on WhatsApp > Brand Bakery sets up WhatsApp Business API marketing for Indian small and mid-size businesses: an official provider, a verified business, approved templates, opt-in capture, broadcasts, automated replies and a shared team inbox. Messages reach only people who agreed to hear from you, and a person can take over any chat. Pricing is shared after a short call. - Page: https://www.brandbakery.tech/services/automation/whatsapp-marketing - Last updated: 2026-10-20 Breadcrumb: [Home](https://www.brandbakery.tech/) > [Services](https://www.brandbakery.tech/services) > [Automation and AI](https://www.brandbakery.tech/services/automation) > WhatsApp Business API marketing ## Who it is for - Coaching institutes, real estate teams and online sellers whose customers already message them on WhatsApp - Teams that send order updates, appointment reminders or offers by hand from one phone - Brands that want click-to-WhatsApp ads and landing pages to lead into a managed conversation - Owners who need several staff to answer from one number ## Who it is not for - Clinics, hospitals and doctors: under the NMC guidelines of October 2026 we offer them only the AI Receptionist - Anyone planning to message a bought or scraped list - Businesses that want bulk promotions without customer consent - Teams who want an unofficial workaround tool, which risks the number being banned ## What you get - WhatsApp Business API access through an official provider, with your business verified - Message templates written in your voice and submitted for approval - Opt-in capture on your website, QR codes, forms and chats, with a record of consent - Broadcast and reminder flows for the use cases in scope, such as order updates, bookings and offers - Automated replies for common questions, with a clear handoff to a person - A shared inbox so your team can answer from one number - Tagged click-to-WhatsApp links and QR codes, so you know which source started each chat - Documentation and a review of results ## How it works 1. **Choose the first use case.** We pick the one conversation that will help most, such as booking confirmations or order updates, and define success. 2. **Set up the channel.** We register the number with an official provider, verify the business and set up the team inbox. 3. **Write the templates.** Short, useful messages, submitted for approval, because WhatsApp reviews anything sent outside the 24-hour window. 4. **Capture consent and connect.** We add opt-in to your forms and links and connect your site or CRM where needed. 5. **Launch small and review.** We start with a small audience, watch replies and opt-outs, and adjust before going wider. ## Timeline Business verification and template approval depend on Meta and your provider, so dates cannot be exact. We agree what we control in writing before work starts. ## Pricing Pricing on request, shared after a short call. Provider subscriptions and per-message charges from Meta and the provider are billed separately and depend on your volume. We do not guarantee sales or response rates. Messaging follows opt-in rules, and personal data is handled under the DPDP Act. ## Pairs well with - [AI customer support](https://www.brandbakery.tech/ai-employees/customer-support): Answers order and service questions, raises tickets, escalates complaints. - [AI sales employee](https://www.brandbakery.tech/ai-employees/sales-executive): Calls every new lead within a minute, qualifies, books the visit, follows up, logs it. Available at launch. ## Free tools that help - [WhatsApp Link & QR Builder](https://www.brandbakery.tech/tools/whatsapp-link): Make a WhatsApp link with your enquiry message already typed in, plus a QR code to print on bills, menus and boards. - [Campaign Link & QR Kit](https://www.brandbakery.tech/tools/campaign-kit): Build a tagged campaign link and its QR code for posters, menus, packaging and local ads, so you can see which one works. - [UTM Link Builder](https://www.brandbakery.tech/tools/utm-builder): Tag your campaign links with UTM codes so you can see which ad, post or poster brought the visit. - [QR Code Generator](https://www.brandbakery.tech/tools/qr-code): Make a QR code for a link, text or contact details, and download it as a PNG. ## Questions ### What is the WhatsApp Business API? The official way for a business to use WhatsApp at scale, through an approved provider. It supports a shared inbox, automated replies, approved templates and messages to many people who opted in. ### How is it different from the WhatsApp Business app? The app is made for one phone and a manageable number of chats. The API lets a team answer from one number, automate routine messages and connect WhatsApp to your website and systems. ### Can I message my existing customer list? Only the people who agreed to receive WhatsApp messages from you. We help you ask for that permission properly and keep a record, because messaging without it brings complaints and a blocked number. ### What are message templates? Pre-approved messages you can send to someone who has not messaged you in the last 24 hours. WhatsApp reviews them first, so we write them to be clear and useful. ### Will my number get banned? The biggest risks are unofficial bulk tools and messaging people who never opted in. We use an official provider, approved templates and recorded consent, and we watch blocks and opt-outs after every send. ### Can an AI answer on WhatsApp? Yes, for routine questions, with a handoff to a person. Our AI chatbots service covers that, or an AI employee can take on a fuller role. ### How much does it cost? Pricing is shared after a short call. Provider and per-message fees are billed separately and depend on how many messages you send. ## Start a project Tell us about it at https://www.brandbakery.tech/contact. More in [Automation and AI](https://www.brandbakery.tech/services/automation). --- Brand Bakery is a design-first digital studio in New Delhi. Start an enquiry at https://www.brandbakery.tech/contact or email support@brandbakery.tech. This is the Markdown copy of https://www.brandbakery.tech/services/automation/whatsapp-marketing; the site index for language models is https://www.brandbakery.tech/llms.txt.