# Google Ads for Indian businesses that need enquiries, not just clicks > Brand Bakery runs Google Search and Performance Max campaigns for Indian businesses that sell on enquiries: real estate, coaching institutes, interiors and solar. You get conversion tracking first, a landing page that matches the search, campaigns in your own account, weekly tuning and plain reports, and an AI sales employee can call each lead. Pricing is shared after a short call. - Page: https://www.brandbakery.tech/services/paid-media/google-ads - Last updated: 2026-10-20 Breadcrumb: [Home](https://www.brandbakery.tech/) > [Services](https://www.brandbakery.tech/services) > [Paid media](https://www.brandbakery.tech/services/paid-media) > Google Ads ## Who it is for - Real estate developers and brokers advertising projects to people searching right now - Coaching institutes and local service businesses competing for local searches - Interiors and solar firms with a high value per customer and long decisions - Businesses already spending on Google Ads without knowing which keyword brought a customer ## Who it is not for - Clinics, hospitals and doctors: under the NMC guidelines of October 2026 we offer them only the AI Receptionist - Anyone without the budget to run ads long enough to learn - Businesses with no way to answer leads quickly - Anyone who wants a guaranteed cost per lead ## What you get - Tracking that counts forms, calls and WhatsApp taps as conversions - Keyword and search intent research, with negative keywords to stop wasted spend - Search and Performance Max campaigns built in an account you own - Ad copy and assets that match what people searched for - A landing page for each offer, or fixes to the one you have - Weekly checks on search terms, bids and budget - A plain monthly report: spend, enquiries, cost per enquiry and what changed ## How it works 1. **Track first.** We make sure every enquiry is counted and tagged before a rupee goes on ads. 2. **Research.** We find the searches that signal a buyer, and the ones that only waste money. 3. **Build.** Campaigns, ads and the landing page are built together, so the message matches from search to form. 4. **Run and tune.** We check search terms every week, cut waste and move budget to what brings enquiries. 5. **Report and follow up.** You see cost per enquiry in plain language, and we make sure each lead gets a fast reply. ## Timeline Tracking and the first campaigns can go live once the landing page is ready. Campaigns need a few weeks of data to settle, and we report honestly while they learn. ## Pricing Pricing on request, shared after a short call. Ad spend is paid by you directly to Google and is separate from our fee. We do not promise a cost per lead, a number of leads or sales. ## Pairs well with - [AI sales employee](https://www.brandbakery.tech/ai-employees/sales-executive): Calls every new lead within a minute, qualifies, books the visit, follows up, logs it. Available at launch. - [AI receptionist](https://www.brandbakery.tech/ai-employees/receptionist): Picks up calls and WhatsApp 24x7, books appointments, puts urgent ones through to staff. Available at launch. ## Free tools that help - [Break-even Lead Cost Calculator](https://www.brandbakery.tech/tools/lead-cost-calculator): Work out the most you can pay for one enquiry, from your margin per sale and how many enquiries turn into sales. - [UTM Link Builder](https://www.brandbakery.tech/tools/utm-builder): Tag your campaign links with UTM codes so you can see which ad, post or poster brought the visit. - [Campaign Link & QR Kit](https://www.brandbakery.tech/tools/campaign-kit): Build a tagged campaign link and its QR code for posters, menus, packaging and local ads, so you can see which one works. ## Questions ### How much should I spend on Google Ads? Start from what an enquiry is worth to you. Our free break-even lead cost calculator works out the most you can pay for one, from your margin and how many enquiries become customers. The budget follows from that. ### Whose account will the ads run in? Yours. The Google Ads account, billing and data stay in your name, and we work with the access you give us. If you stop working with us, everything stays with you. ### Can you guarantee leads? No. We control the tracking, keywords, ads and landing page, and we report exactly what they produce. Anyone promising a fixed cost per lead before seeing your market is guessing. ### What happens after someone enquires? Leads cool quickly, so the first reply matters most. Your team can call back, or our AI sales employee can call or message each new lead within minutes, ask your qualifying questions and book the visit. ### Do you also run Meta ads? Yes, as a separate service. Many businesses run both: Google for people searching right now, Meta for people who have not started looking yet. ### How much does Google Ads management cost? Pricing is shared after a short call. Ad spend is separate and paid directly to Google. ## Start a project Tell us about it at https://www.brandbakery.tech/contact. More in [Paid media](https://www.brandbakery.tech/services/paid-media). --- Brand Bakery is a design-first digital studio in New Delhi. Start an enquiry at https://www.brandbakery.tech/contact or email support@brandbakery.tech. This is the Markdown copy of https://www.brandbakery.tech/services/paid-media/google-ads; the site index for language models is https://www.brandbakery.tech/llms.txt.