# Facebook and Instagram ads for Indian businesses that sell on enquiries

> Brand Bakery runs Facebook and Instagram ad campaigns for Indian businesses: real estate, coaching institutes, interiors, solar and D2C brands. You get proper tracking, creative and reels made for the feed, lead forms or click-to-WhatsApp ads, campaigns in your own account and plain reports. An AI sales employee can follow up every lead. Pricing is shared after a short call.

- Page: https://www.brandbakery.tech/services/paid-media/meta-ads
- Last updated: 2026-10-20

Breadcrumb: [Home](https://www.brandbakery.tech/) > [Services](https://www.brandbakery.tech/services) > [Paid media](https://www.brandbakery.tech/services/paid-media) > Meta (Facebook and Instagram) ads

## Who it is for

- Real estate projects and coaching institutes that need a steady flow of enquiries
- Interiors and solar firms showing work people did not know they wanted
- D2C brands and online sellers launching products to new audiences
- Businesses getting cheap Meta leads who never pick up the phone

## Who it is not for

- Clinics, hospitals and doctors: under the NMC guidelines of October 2026 we offer them only the AI Receptionist
- Anyone who wants a guaranteed cost per lead
- Businesses with no offer, creative or budget to test
- Teams that will not call leads back quickly

## What you get

- Pixel and Conversions API set up, with consent handled
- An audience and offer plan for each campaign
- Ad creative: images, carousels and reels made for the feed
- Lead forms with qualifying questions, or click-to-WhatsApp ads into a managed chat
- Campaigns built and run in an account you own
- Weekly checks on creative, audiences and lead quality
- A plain monthly report: spend, enquiries, lead quality and what we changed

## How it works

1. **Track.** We set up the pixel and server-side tracking, so Meta learns from real enquiries.
2. **Plan.** We agree the offer, the audience and the one action each ad asks for.
3. **Make the creative.** Images and reels written for the first second of attention, with the offer clear.
4. **Run and tune.** We test creative and audiences, cut what does not work and watch lead quality as closely as volume.
5. **Follow up.** Leads go straight to your team, your CRM or our AI sales employee, so nobody waits until tomorrow.

## Timeline

Tracking and a first set of campaigns can go live once creative is approved. Meta needs time to learn, and we report honestly while it does.

## Pricing

Pricing on request, shared after a short call. Ad spend is paid by you directly to Meta and is separate from our fee. Shoots and extra reels beyond the scope are quoted separately. We do not promise a cost per lead or sales.

## Pairs well with

- [AI sales employee](https://www.brandbakery.tech/ai-employees/sales-executive): Calls every new lead within a minute, qualifies, books the visit, follows up, logs it. Available at launch.
- [AI customer support](https://www.brandbakery.tech/ai-employees/customer-support): Answers order and service questions, raises tickets, escalates complaints.

## Free tools that help

- [Break-even Lead Cost Calculator](https://www.brandbakery.tech/tools/lead-cost-calculator): Work out the most you can pay for one enquiry, from your margin per sale and how many enquiries turn into sales.
- [WhatsApp Link & QR Builder](https://www.brandbakery.tech/tools/whatsapp-link): Make a WhatsApp link with your enquiry message already typed in, plus a QR code to print on bills, menus and boards.
- [UTM Link Builder](https://www.brandbakery.tech/tools/utm-builder): Tag your campaign links with UTM codes so you can see which ad, post or poster brought the visit.
- [Campaign Link & QR Kit](https://www.brandbakery.tech/tools/campaign-kit): Build a tagged campaign link and its QR code for posters, menus, packaging and local ads, so you can see which one works.

## Questions

### Why are my Meta leads so poor?

Instant forms make it easy to submit without meaning it. We add qualifying questions, use higher-intent form types and teach Meta which enquiries turned into conversations, so you get fewer leads but better ones.

### Lead forms or click-to-WhatsApp?

It depends on how your customers like to talk. Click-to-WhatsApp starts a real conversation, while forms collect details for a call back. We often test both and keep whichever brings better conversations.

### Do you make the ad creative?

Yes. Images, carousels and reels are part of the scope, written and designed for the feed. Our reels service can add AI-assisted video with Indian-language voiceovers where it fits.

### Whose account will the ads run in?

Yours. The ad account, page and pixel stay in your name, and we work with the access you give us.

### Who calls the leads?

Your team, or our AI sales employee, which calls or messages each new lead within minutes, asks your qualifying questions and books a visit. Fast follow-up is often what turns a lead into a customer.

### How much does Meta ads management cost?

Pricing is shared after a short call. Ad spend is separate and paid directly to Meta.

## Start a project

Tell us about it at https://www.brandbakery.tech/contact. More in [Paid media](https://www.brandbakery.tech/services/paid-media).

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Brand Bakery is a design-first digital studio in New Delhi. Start an enquiry at https://www.brandbakery.tech/contact or email support@brandbakery.tech. This is the Markdown copy of https://www.brandbakery.tech/services/paid-media/meta-ads; the site index for language models is https://www.brandbakery.tech/llms.txt.
