# Digital marketing strategy and audits for Indian owners tired of guessing

> Brand Bakery audits your digital presence and gives Indian small and mid-size businesses a plan they can act on. You get a review of your website, search, social, tracking and reputation, a competitor snapshot, ranked priorities and a 90-day roadmap, walked through on a call. It is advice, and it cannot guarantee growth. Pricing is shared after a short call.

- Page: https://www.brandbakery.tech/services/strategy/digital-strategy
- Last updated: 2026-10-20

Breadcrumb: [Home](https://www.brandbakery.tech/) > [Services](https://www.brandbakery.tech/services) > [Strategy and growth](https://www.brandbakery.tech/services/strategy) > Digital marketing strategy and audits

## Who it is for

- Owners of established institutes, developers and online stores spending on marketing without knowing what it returns
- Businesses about to invest in a website, ads or content who want a plan first
- Teams pulled in different directions by agencies and freelancers with conflicting advice
- Founders who want one honest view before choosing where to spend

## Who it is not for

- Anyone who wants a guarantee of leads, rankings or revenue
- Businesses that want execution only and have no wish to see a plan first
- Teams that cannot share access to their accounts and numbers

## What you get

- A review of your website: structure, message, speed, mobile use and the path to an enquiry
- A look at search visibility: Google, Maps and how AI assistants describe you
- A review of social, email and WhatsApp activity against your goals
- A check of tracking: what is measured and what is missing
- A competitor and category snapshot
- A short list of priorities, ranked by effort and likely value
- A 90-day roadmap with owners and next steps
- A walkthrough call and a plain-language written report

## How it works

1. **Understand the goal.** We start with what you are trying to achieve and what you have already tried.
2. **Gather evidence.** We review your accounts, site and numbers, and look at how customers actually find and choose you.
3. **Audit.** We assess each channel honestly, naming what works, what is weak and what is missing.
4. **Prioritise.** We rank the fixes by effort and impact, and put the few that matter first.
5. **Walk through and plan.** We explain the findings on a call and hand you a 90-day roadmap you can run yourself or with us.

## Timeline

An audit takes less time than a full engagement. Dates depend on how soon we get access to your accounts and are agreed in writing before work starts.

## Pricing

Pricing on request, shared after a short call. Audit findings are advice. Carrying out the recommendations, ad spend and tool subscriptions are separate, and you are free to act on the roadmap with any team. We do not promise results from a plan.

## Free tools that help

- [Website SEO & Usability Check](https://www.brandbakery.tech/tools/seo-audit): See how your website looks to Google and to visitors: content, trust signals, accessibility basics and page speed.
- [Break-even Lead Cost Calculator](https://www.brandbakery.tech/tools/lead-cost-calculator): Work out the most you can pay for one enquiry, from your margin per sale and how many enquiries turn into sales.
- [Website Launch Checklist](https://www.brandbakery.tech/tools/launch-checklist): Tick off the checks that matter before your website goes live. Progress saves in your browser, and you can print it.
- [Business Brief Builder](https://www.brandbakery.tech/tools/brand-brief): Answer a few plain questions about your business and download a brief you can hand to any web or branding agency.

## Questions

### What does a digital marketing audit cover?

Your website, search visibility, social and messaging channels, tracking and reputation, measured against your goals and against the competitors your customers compare you with.

### What will I actually receive?

A written report in plain language, a ranked list of priorities and a 90-day roadmap, walked through with you on a call.

### Do I have to hire you to carry it out?

No. The roadmap is yours to use with any team. If you want our help with it, we scope that separately.

### Will you tell me if I should not spend more on marketing?

Yes. Sometimes the right advice is to fix the website, the offer or the follow-up before buying more traffic.

### Can I get a quick look before committing?

Yes. Our free Website SEO and Usability Check gives you a first view of the basics, and our break-even lead cost calculator shows what an enquiry is worth to you.

### What do you need from me?

Read-only access to your analytics, Search Console and social accounts where they exist, and about an hour to talk through your business and goals.

### How much does it cost?

Pricing is shared after a short call. The cost depends on the number of channels and how much needs reviewing, and is fixed in writing first.

## Start a project

Tell us about it at https://www.brandbakery.tech/contact. More in [Strategy and growth](https://www.brandbakery.tech/services/strategy).

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Brand Bakery is a design-first digital studio in New Delhi. Start an enquiry at https://www.brandbakery.tech/contact or email support@brandbakery.tech. This is the Markdown copy of https://www.brandbakery.tech/services/strategy/digital-strategy; the site index for language models is https://www.brandbakery.tech/llms.txt.
