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Act 01Content and production

Copywriting that says what Indian businesses actually do

Brand Bakery writes plain, specific copy for Indian businesses and startups: website and landing pages, product descriptions, ads, and WhatsApp and email messages. You get a short messaging brief, drafts in your voice, revisions and a final copy deck ready to paste anywhere. Every claim is checked against your facts, and nothing is invented. Pricing is shared after a short call.

Enquire about thisHow it works

Pricing and scopeLast updated

Timing: a keyframe curve, eased by hand

Act 02Is it for you?

Who this is for

Made for

  • Owners who know their business inside out but struggle to write about it
  • Startups that need clear homepage, product and pricing copy before launch
  • Teams with a new website or landing page still full of placeholder text
  • Institutes, developers, interiors firms and online sellers whose copy sounds like everyone else in their category

Not the right fit

  • Anyone who wants hype, exaggerated claims or invented testimonials
  • Projects with no one who can supply the facts and approve the copy
  • Books, academic papers and legal documents

Act 03Deliverables

What you get

Written into the scope before we start, so nothing is a surprise at handover.

  1. A short messaging brief: who it is for, what they need to know and what you want them to do
  2. Drafts for the pages or pieces in scope, in your tone of voice
  3. Headlines, calls to action and the small words on forms, buttons and error messages
  4. Search-friendly page titles and descriptions for web pages
  5. Revisions based on your feedback, as agreed in the written scope
  6. A final copy deck, organised by page or channel, ready to paste

Act 04Process and timeline

How it rises

  1. Brief

    We learn your customers, your offer and the questions people ask before they buy.

  2. Gather the facts

    You give us the real details: prices, processes, results and proof. Where a fact is missing, we leave a gap instead of making it up.

  3. Draft

    Plain language, every claim checked against a source, and nothing longer than it needs to be.

  4. Revise with you

    You react, we refine, and we read it aloud to catch anything that sounds stiff.

  5. Deliver the deck

    You get the final copy organised for your designer or developer, or we place it on the site ourselves.

How long it takes

Timelines depend on the amount of copy and how quickly facts and feedback come back, and are agreed in writing before work starts.

Act 05Concept demo

What it looks like

A staged copywriting project for an invented brand, so you can see the kind of work before you brief us.

Concept demo

Kettle Theory, a modern chai café

Rewrite a home page that says nothing into one that says what it is, why to believe it and what to do next.

01 / 01Before and after: from "one-stop destination" to a line people remember

A concept we made to show the work, for a brand that does not exist. Client work is under Examples.

Before and after of the Kettle Theory home page hero, from a vague welcome line to "Chai, the way it should taste." with a clear button

Before and after: from "one-stop destination" to a line people remember

Pricing

On request, shared after a short call

Translation, photography, design and ad spend are separate. Copy is only as accurate as the facts supplied, so we ask you to confirm every claim before it goes live.

  • ScopeAgreed in writing before work starts
  • TaxBrand Bakery is not registered for GST, so invoices carry no GST.
  • DatesAgreed with you in writing, before work starts
Get a written quote

Act 06Try it yourself

Free tools and further reading

Act 07Questions

Asked often

Straight answers. If yours is not here, ask it on the enquiry form.

Do you write in Hindi or Hinglish?

We write for the languages your customers use.

Will the copy sound like me?

That is the aim. We start from how you talk about your work on a call, and match your tone instead of imposing a generic agency voice.

Do you use AI to write?

Brand Bakery has an AI content employee, Tara, who drafts in plain language and checks claims against a source. She works under Abhishek's direction, and he reviews the work before it reaches you.

Will you make up testimonials or numbers?

Never. If a number or a customer line is missing, we leave a clearly marked gap for you to fill with the real one.

How many revisions are included?

The number of revision rounds is written into the scope, so you know exactly what is included before work begins.

Can you write copy for a site someone else designs?

Yes. You get a copy deck organised by page, with headings, buttons and form text, ready for your designer or developer.

How much does copywriting cost?

Pricing is shared after a short call. The cost depends on the number of pages or pieces and how much research is needed, and is fixed in writing first.

Copywriting

Ready when you are

Tell us what is not working today. After a short call you will know whether this service fits, and you get the scope, price and dates in writing before any work begins.

Start an enquiryMore in Content and production

Last updated . Prices and scope are confirmed in writing for every project.