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Act 01Distributors · Swipe guide · Hinglish

Retailer order dene wala tha. Kisi ne call hi nahi kiya.

Where repeat orders leak between beat visits, and a reorder-date routine that wins them back. 7 slides in Hinglish, with the full text below.

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Slides

  1. Cover. Headline: "Retailer order dene wala tha. Kisi ne call hi nahi kiya." Two illustrative cards: a store that usually orders every 10 days is at 14 days, marked due, and another distributor's call at 4:15 PM that wins the order, marked lost.
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  2. "Order gaya nahi. Bhool gaye." Four leaks: between beat visits, the night WhatsApp order, the slowing shop, the new dealer enquiry.
    2 / 7
  3. "Har item padh ke confirm, phir dispatch." Illustrative WhatsApp chat: a photo of a handwritten list, each item read back, one change noted, queued for the next van.
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  4. "Chhoote reorders ka kitna paisa?" Example numbers: 400 retailers, 60 missed orders, ₹15,000 average, 8% margin, so ₹4.5 lakh in sales and ₹36,000 margin if half come back.
    4 / 7
  5. "Har shop ki reorder date". Calling plan: a date from order history, a call that reads back the last order and current scheme, same-day WhatsApp confirmation, and slowing shops flagged weekly.
    5 / 7
  6. "Routine call AI kare. Rishta salesman ka." Rules: says it's an AI at the start of every call, never agrees credit or special rates, reminds about dues politely on set dates, and lets a retailer talk to the salesman when they want.
    6 / 7
  7. CTA. "Chhoote orders ka mahine ka nuksaan?" Mock of the Missed Enquiry Cost Calculator with a "Calculator kholo" button.
    7 / 7

Act 02Text version

The same guide, as text

Every slide, word for word, so you can search it, copy a line or read it with a screen reader.

Distributors ke top 100 retailers ki order history kholo, aur do orders ke beech ka gap dekho. Jo gap badh raha hai, wahan aksar kisi ne call hi nahi kiya.

Repeat orders chaar jagah leak hote hain:

  1. Beat visits ke beech, jab stock khatam ho jaata hai
  2. Raat ke WhatsApp orders, jo subah tak padi rehti hain
  3. Dheeme hote shops, jinpe kisi ki nazar nahi
  4. Naye dealer ki enquiry, jo inbox mein padi reh jaati hai

Example: 400 active retailers mein se 60 ne is mahine apna usual order chhoda. Average order ₹15,000, margin 8%. Aadhe bhi wapas aaye, toh ₹4.5 lakh sales aur ₹36,000 margin har mahine. (Example numbers hain, kisi distributor ke nahi.)

Plan simple hai: har shop ki reorder date, us din call, WhatsApp order usi din confirm. Credit aur special rate hamesha aapki team decide kare, aur jo retailer salesman se baat karna chahe, usse salesman mile.

  1. Order gaya nahi. Bhool gaye.

    • 1. Beat visits ke beech. Salesman hafte-do hafte mein aata hai. Beech mein stock khatam, toh jo call kare uska maal.
    • 2. Raat ka WhatsApp order. Voice note, haath ki list ki photo. Subah tak padi, galti van ke saath nikal gayi.
    • 3. Dheema hota shop. Pehle har hafte, ab mahine mein ek baar. Account jaane tak kisi ko pata nahi.
    • 4. Naye dealer ki enquiry. Naye town se “aapka brand rakhna hai”. Inbox mein padi, season nikal gaya.

    Source: Brand Bakery guide, “Retailer reorder calls” for distributors, 2026.

  2. Har item padh ke confirm, phir dispatch.

    • Raat 9:48, Gupta Kirana se haath ki list ki photo.
    • Reply: “Namaste! List mili. 10 carton atta 5 kg, 6 carton tel 1 L, 4 carton biscuit. Sahi hai?” Item by item padh ke sunaaya.
    • Retailer: “Biscuit 6 kar do.” Reply: “Theek hai, biscuit 6 carton. Kal ki van mein. Aapka purana scheme laga diya hai.” Change note, phir dispatch queue. (Example chat, invented shop.)

    Source: Brand Bakery guide, “Retailer reorder calls” for distributors, 2026. Chat is an illustration, not a real retailer.

  3. Chhoote reorders ka kitna paisa? (example)

    • 1. Active retailers: 400
    • 2. Is mahine apna usual order chhoda: 60
    • 3. Average order: ₹15,000 · margin: 8%
    • Aadhe bhi wapas aaye, toh ₹4.5 lakh sales aur ₹36,000 margin har mahine. Aur shop doosre distributor ke saath settle nahi hota.
    • Pehle do numbers aapke billing software mein hain.

    Example numbers, not figures from any distributor. Method from the Brand Bakery guide, “Retailer reorder calls”, 2026.

  4. Har shop ki reorder date

    • Ek baar: Order history se har retailer ki reorder date nikaalo. Weekly wale ko weekly call.
    • Us din: Call karo, pichhla order aur current scheme padh ke sunao.
    • Usi din: WhatsApp orders item by item confirm.
    • Har hafte: Jin shops ke orders dheeme hue, numbers ke saath sales head ko.

    Source: Brand Bakery guide, “Retailer reorder calls” for distributors, 2026.

  5. Routine call AI kare. Rishta salesman ka.

    • Har call ki shuruaat mein batata hai ki woh AI hai.
    • Limit se zyada credit ya special rate call pe kabhi nahi. Woh aapki team decide karti hai.
    • Dues ka reminder aapki tay ki hui date aur shabdon mein, vinamrata se. Dhamki kabhi nahi.
    • Jo retailer salesman se hi baat karna chahe, usse salesman milega.

    Source: Brand Bakery guide, “Retailer reorder calls” for distributors, 2026. A plain reading, not legal advice.

  6. Chhoote orders ka mahine ka nuksaan? Khud nikaalo.

    • Missed Enquiry Cost Calculator: har mahine ke orders ya enquiries, kitne chhoote ya late, fast call pe kitne bante aur average sale daalo. Revenue at risk har mahine dikh jaayega. Free, sign-up nahi.

Act 03Next

Take it further

20 minutes

Every retailer, called on time

Tell us how many retailers you serve and how orders reach you today. Abhishek maps it with you on a 20-minute call, then confirms the scope in writing.

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