Act 01Automation and AI
Analytics and conversion tracking (GA4, GTM, consent) that shows what pays
Brand Bakery sets up analytics and conversion tracking for Indian small and mid-size businesses, so you can see which ad, post or page produced each enquiry. You get GA4 and Google Tag Manager configured, key conversions defined and tested, consent handled properly, a simple dashboard and documentation. Pricing is shared after a short call.
Act 02Is it for you?
Who this is for
Made for
- Real estate, coaching, solar and interiors businesses spending on ads who cannot tell what is working
- Owners with Google Analytics installed and no confidence in the numbers
- Teams launching a new site or campaign who need tracking in place from day one
- Brands that want enquiries from forms, calls and WhatsApp counted together
Not the right fit
- Anyone who wants to track visitors without telling them or asking consent
- Sites with no traffic or enquiries to measure yet
- Teams that want dozens of vanity numbers instead of a few that guide decisions
Act 03Deliverables
What you get
Written into the scope before we start, so nothing is a surprise at handover.
- A measurement plan: your goals, the few actions worth counting and the questions you want answered
- GA4 and Google Tag Manager set up in accounts you own
- Conversion events for forms, WhatsApp taps, calls and key actions, tested end to end
- Campaign tagging rules and ready-made tagged links for ads, posts and QR codes
- Consent handling so tracking respects each visitor's choice
- Search Console connected, and ad platform conversions connected where relevant
- A simple dashboard of the numbers that matter
- Documentation, so the setup survives staff changes
Act 04Process and timeline
How it rises
Decide what to measure
We agree the business questions first, such as which source brings enquiries, and pick the few actions that answer them.
Audit what exists
We check current tags and accounts, and remove duplicates and broken tracking.
Set up and tag
We configure GA4 and Tag Manager, define conversions and prepare the tagged links.
Handle consent
Tracking follows each visitor's choice, and your privacy notice matches what is collected.
Test and hand over
We test every event on real devices, build the dashboard and walk you through the numbers.
A focused setup is quicker than a full measurement programme. Dates are agreed in writing before work starts.
Act 05Concept demo
What it looks like
A staged analytics and conversion tracking (ga4, gtm, consent) project for an invented brand, so you can see the kind of work before you brief us.
Tulsi & Tide, ayurvedic skincare from Goa
Know which channel brings buyers, not just visitors: a tracking plan, consent in place and one dashboard the founder checks.
A concept we made to show the work, for a brand that does not exist. Client work is under Examples.
Pricing
On request, shared after a short call
Analytics tools are mostly free, but paid tools, data warehouse costs and ad spend are billed separately. Ad blockers, browsers and consent choices mean numbers are never perfect, and we explain the limits. Personal data is handled under the DPDP Act.
- ScopeAgreed in writing before work starts
- TaxBrand Bakery is not registered for GST, so invoices carry no GST.
- DatesAgreed with you in writing, before work starts
Act 06Try it yourself
Free tools and further reading
Act 07Questions
Asked often
Straight answers. If yours is not here, ask it on the enquiry form.
What are GA4 and Google Tag Manager?
GA4 is Google's analytics tool and records what visitors do. Tag Manager is a control panel for adding and changing tracking without editing your website every time.
Can you track WhatsApp clicks and phone calls?
Yes. We count WhatsApp button taps, phone taps and form submissions, each tagged with where the visitor came from. What happens inside the chat stays private, so we count the start of the conversation.
Do I need a cookie consent banner?
If you collect personal data or use tracking that identifies visitors, you need to tell them and respect their choice. We set up consent to match what your site does. For specific legal questions, speak to a lawyer.
Will the numbers be completely accurate?
No analytics tool is. Ad blockers, browser settings and consent choices hide some visits. We make the data reliable enough to decide with, and we explain the gaps.
Can you fix my existing Google Analytics?
Yes. We audit what is there, remove duplicates and broken events, and rebuild whatever you cannot trust.
Who owns the accounts?
You do. The analytics and Tag Manager accounts are created in your name, and we work with the access you give us.
How much does it cost?
Pricing is shared after a short call. The cost depends on the number of conversions, platforms and sites involved, and is fixed in writing first.
Analytics and conversion tracking (GA4, GTM, consent)
Ready when you are
Tell us what is not working today. After a short call you will know whether this service fits, and you get the scope, price and dates in writing before any work begins.
Last updated . Prices and scope are confirmed in writing for every project.