Free tool · Leads & sales
Old Leads Value Calculator
See what the enquiries that went quiet are still worth if someone calls them again, at your own reach and close rates.
What your old leads are still worth
₹3,84,000
Calling them again, you reach about 320. By your guess 32 of those are still buying, and about 2.6 buy from you.
Every hundred old leads called is worth about ₹48,000 at your rates.
- Old leads reached
- 320
- Reached and still buying
- 32
- Sales
- 2.6
- Value
- ₹3,84,000
Every rate is yours, and the still-buying share is a guess. We use no benchmark, because none fits every trade.
Rules for calling old enquiries
- Who to call Only people who enquired with you. Never bought or scraped lists.
- Opening line Your name, your business and when they enquired, then one question: are they still looking?
- Not now Ask when to check back, note it, and call on that date. No pressure.
- Not interested Thank them, mark the number, and never call again.
- Rules Call in reasonable hours and check TRAI's rules for promotional calls before you call numbers registered on DND.
Good to know
How this tool works
Enter how many old enquiries you have, your guess at the share still planning to buy, how many you could reach and how many of those buy. See the leads reached, the ones still buying, the sales and value, and the value of every hundred old leads called. Plus rules for calling old enquiries properly.
- Everything happens in your browser. What you type is not sent to Brand Bakery or stored by us.
- Free to use, with no account and no email gate. Check the output before you publish or print it.
- Agents and scripts can call it too:
POST /api/tools/old_leads_value. See the API docs.
Want it done for you?
The service behind it
Questions owners ask
Straight answers
How do I guess the share still buying?
Start low. Look at how long buyers in your trade take to decide and how old the leads are. A property buyer can take months; a coaching admission is over once the batch starts. Try a few values and see how much the answer moves.
Which leads count as old?
Enquiries that went quiet: no reply, said later, or stopped answering. Leave out anyone who bought elsewhere or asked not to be contacted.
Is it legal to call old enquiries?
Calling people who enquired with you, saying who you are, and stopping when asked is ordinary practice. Before calling numbers registered on the DND list with an offer, check TRAI's rules for promotional calls. This is not legal advice.
Can these calls be automated?
Yes. An AI sales employee can call every old enquiry, ask if they are still looking, book the ones who are and mark the rest, in Hindi or English. Prices are on our pricing page.
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