Act 01For clinics and healthcare
An AI receptionist for clinics that answers in the middle of OPD
For clinics, dental practices and specialist centres, Brand Bakery sets up an AI receptionist that answers every call and WhatsApp message your front desk cannot. It says it is an AI, books the consultation with the right doctor, sends reminders and passes anything medical to your staff. ₹9,000 a month, never tied to patient numbers.
Act 02How patients reach you today
The phone rings when the front desk is busiest.
Patients find your number on Practo, Google or your website and call. They do it during OPD hours, when your front desk is checking people in, or late at night when a toothache or a skin worry finally gets the better of them.
A call nobody answers becomes a booking at the clinic down the road. Questions about timings, fees and which doctor sits when pull the receptionist away from the patient standing in front of them.
- Phone calls
- Missed calls
- Practo
- Google Business Profile
- Your website
Where calls slip away
- Calls missed while the front desk serves walk-in patients
- Calls after closing and on Sundays that nobody picks up
- WhatsApp messages answered a day late
- Booked patients who forget, and slots that sit empty
- No record of who called and what they needed
Act 03AI Receptionist
Every call answered
An AI receptionist answers your clinic's phone and WhatsApp when the front desk cannot. It says it is an AI, books into your calendar, sends confirmations and reminders for booked visits, and passes anything medical to your staff.
- Answers
- Says it is an AI
- Books
- Reminds
- Hands over
What it does
- Answers calls to your clinic number during the OPD rush, at lunch, after closing and on Sundays
- Answers WhatsApp messages from patients who wrote to you
- Books, moves and cancels appointments in your calendar or practice software
- Answers timing, fee and doctor availability questions from a list you approve
- Sends a confirmation at booking and a reminder before the visit
- Logs every call and message, so the front desk sees who called and why
- AI Receptionist₹9,000 a month. 1,000 minutes included, then ₹7 a minute.
- How it is billedA flat monthly fee, never tied to the number of patients, enquiries or bookings.
- TaxBrand Bakery is not registered for GST, so invoices carry no GST.
Act 04Hour by hour
A shift at your front desk
An illustration of how the receptionist works for clinics and healthcare, not results from a client.
10:20 am
OPD is full and the phone rings for the fourth time in ten minutes. The receptionist answers, says it is the clinic's AI assistant, mentions the recording and asks how it can help.
10:24 am
The caller wants an aligner consultation. It books Thursday at 6 pm with the orthodontist in your calendar, and sends the clinic location and consultation fee on WhatsApp.
1:05 pm
A caller describes sudden chest pain. The receptionist does not advise. It tells them to call emergency services or go to the nearest hospital, and alerts your staff.
9:50 pm
A patient calls after closing about a root canal. The receptionist answers timing and fee questions from your approved list and books the morning slot.
Next day
A patient who missed yesterday's consultation gets one WhatsApp offering two new slots. The doctor sees a clean list at 9 am.
Illustrative Times, names and events are examples of how the employee works.
Act 05Booking and hand-over
What it asks. When you take over.
Questions it asks to book
- Which treatment or doctor they are calling about
- New patient or returning, and which doctor they saw before
- Preferred branch, day and time
- Whether they want an in-clinic or online consultation
- Whether they know the consultation fee
- Insurance or cashless questions, noted for your staff
A person steps in when
- Any question about symptoms, diagnosis, medicines or reports
- An emergency: it points the caller to emergency services and alerts staff
- Treatment plan costs that need a doctor's assessment
- A complaint, a billing dispute or an upset patient
Rules it never breaks
- Says it is the clinic's AI assistant at the start of every call, and again whenever asked.
- Announces at the start of every call that it is recorded.
- Never gives medical advice. Symptoms, medicines and reports go to your doctor or staff; emergencies are pointed to emergency services.
- Never asks patients for reviews, offers discounts or runs promotional messages, in line with the NMC guidelines of 6 October 2026.
- Handles patient data under the DPDP Act, with a data processing agreement in your contract.
Act 06Works well with
The rest of the kitchen
What fits alongside the receptionist.
Act 07Questions
Asked often
Straight answers. If yours is not here, ask it on a call.
Will it give medical advice?
Never. It books, reschedules and answers timing and fee questions you approve. Anything about symptoms, medicines or reports goes to your doctor or staff, and emergencies are pointed to emergency services.
How is patient data handled?
Under the DPDP Act, with Brand Bakery acting as your processor and a data processing agreement in your contract. It collects only what a booking needs.
Can it book into our clinic software?
That is part of the setup. We connect it to the calendar or practice software your front desk uses today, and it answers the number you list on Practo, Google and your website.
Will patients know it is an AI?
Yes. It says it is the clinic's AI assistant at the start of every call, with the recording notice, and again whenever someone asks.
Does it fit the NMC advertising guidelines?
Answering calls, booking and reminders for booked visits are patient service, not advertising. For clinics and doctors we set up only the receptionist: no ad campaigns, review requests, discounts or promotional messages, which the National Medical Commission's guidelines of 6 October 2026 restrict. The fee is flat and never tied to patients. This is a plain reading, not legal advice.
What does an AI receptionist for a clinic cost?
₹9,000 a month with 1,000 minutes of calls included, then ₹7 a minute. It is a flat fee, never linked to the number of patients, enquiries or bookings.
Clinics and healthcare
Let the front desk look after patients
Tell us how patients reach your clinic and what happens to the calls nobody picks up. Abhishek maps it with you on a 20-minute call, then sends the setup plan in writing.