Act 01For interior design
Turn every interiors enquiry into a booked site measurement
For interior designers and modular kitchen firms, Brand Bakery builds an AI sales employee that calls every new enquiry within a minute, from design portals, Instagram or IndiaMART. It asks the property, scope, budget and possession date, books the site measurement and follows up until the homeowner decides. Build fee plus monthly fee, quoted after a call.
Act 02How leads reach you today
Many enquiries. Few are ready. All need a call.
Your leads come from home and design portals, Instagram posts and ads, IndiaMART and referrals. A couple who just got their keys asks four firms for a quote on the same evening, and the firm that calls first usually gets the site visit.
Your designers are on site or presenting to clients. Every enquiry needs the same first conversation: what is the flat, what is the scope, what is the budget, when is possession.
- Design and home portals
- Instagram DMs and ads
- IndiaMART
- Google search
- Your website form
- Referrals
Where leads slip away
- Instagram DMs answered days later, if at all
- Designers spend hours on people who wanted one wardrobe price
- Site measurements are not confirmed, so visits are wasted
- Quotes go out and nobody follows up
- You cannot tell which channel brings the full-home projects
Act 03AI sales employee
No lead goes unanswered
A sales employee that is software: it has its own computer, email, phone line and WhatsApp number. It calls every new lead within a minute in Hindi, English or another Indian language, asks your qualifying questions, books the visit, follows up and logs every word.
- Calls within a minute
- Qualifies
- Books the visit
- Follows up
- Logs it
Its own computer
Opens your lead emails, sheets and CRM with access you give it, the way a new hire would.
Its own phone line
Calls each new lead within a minute of the enquiry, announces that the call is recorded and says it is an AI when asked.
Its own WhatsApp
Sends the visit details, location pin and brochure on the official WhatsApp Business API, with approved templates.
Its own email
Replies to email enquiries, sends quotes you approved and copies your team on anything that needs them.
Pricing
Priced like a hire
A one-time build fee plus a monthly fee, quoted after a short call. Set it against the salary of the person you would hire to make these calls, and remember it does not take Sundays off.
- AI sales employeeBuild fee plus monthly fee, quoted after a call
- Only need calls answered?AI Receptionist, ₹9,000 a month. 1,000 minutes included, then ₹7 a minute.
- Website too?Signature Website from ₹1.2 lakh
- TaxBrand Bakery is not registered for GST, so invoices carry no GST.
Act 04Hour by hour
A shift on your leads
An illustration of how the employee works for interior design, not results from a client.
9:15 pm
A homeowner fills in your Instagram ad form for a modular kitchen. Within a minute the employee calls, mentions the recording, and asks about the flat and the possession date.
9:21 pm
It records a 3BHK, full-home scope, a budget range and handover next month, then books a site measurement for Sunday and sends your portfolio on WhatsApp.
10:30 am
Your design lead opens the CRM to the leads worth a designer's time on top, each with property details and photos the homeowner shared.
5:00 pm
A homeowner asks for a discount on the quote sent last week. The employee notes it and hands it to your design lead, who owns pricing.
Day 7
A homeowner who received a quote gets one approved follow-up. When they say they chose another firm, the employee notes the reason and stops.
Illustrative Times, names and events are examples of how the employee works.
Act 05Qualifying and hand-over
What it asks. When you take over.
Questions it qualifies on
- Property type, size and city area
- Scope: full home, modular kitchen, wardrobes or a single room
- Possession or handover date
- Budget range
- Who decides, and whether they have seen your work
- A good time for a site measurement
A person steps in when
- Design advice, materials and finishes
- Quotes, discounts and payment stages
- A homeowner ready to sign who wants to meet the designer
- A complaint about an ongoing project
Rules it never breaks
- Calls only people who asked to be contacted: a form, a portal enquiry, a missed call or a callback request.
- Says it is an AI assistant whenever someone asks.
- Announces at the start of every call that it is recorded.
- Follows TRAI commercial communication rules, with DLT registration in place before any outbound messaging.
- Handles personal data under the DPDP Act, with a data processing agreement in your contract.
Act 06Works well with
The rest of the kitchen
Leads are only as good as the page and the follow-up around them. These fit alongside the sales employee.
Act 07Questions
Asked often
Straight answers. If yours is not here, ask it on a call.
Can it answer Instagram DMs?
It calls and messages the leads your Instagram ad forms and website collect. For DMs, we connect what the official Meta tools allow, and confirm it on the discovery call.
Will it quote prices?
Only the starting prices you approve, such as a per-square-foot range for a kitchen. Final quotes and discounts stay with your design lead.
Does it work with IndiaMART leads?
Yes. It reads new IndiaMART enquiries from the lead emails and notifications you already get, and calls those buyers within a minute.
Can it share our portfolio?
Yes. It sends the photos, walkthroughs and brochures you approve on WhatsApp after the call, using approved templates on the official WhatsApp Business API.
Will homeowners know it is an AI?
Yes, whenever they ask. Every call starts with a recording notice, and it calls only people who asked to be contacted.
What does it cost?
A one-time build fee plus a monthly fee, quoted after a short call. Compare it with the salary of a sales coordinator. If your site needs work too, the Signature Website starts from ₹1.2 lakh.
Interior design
Let your designers design again
Tell us where your interiors leads come from and how they are followed up today. Abhishek maps it with you on a call, then quotes a build fee and a monthly fee in writing.