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Pulse · Digital Growth

Telecalling script in Hindi: a call that books visits, not hang-ups

A Hindi and Hinglish telecalling script for calling people who enquired: opening, questions, objections and the close, with versions for real estate, coaching and clinics, and the rules every call must follow.

Illustrative headset on a ruled script card

Most telecalling scripts online are written for selling credit cards to strangers. That is not your job. Your telecaller (or your AI telecaller) is calling someone who filled your form, sent a WhatsApp message or rang you yesterday. They already raised their hand. The script only has to do three things: remind them who you are, find out what they need, and book the next step.

Here is a script that does that in Hindi and Hinglish, the way people in Delhi, Lucknow or Jaipur actually speak on the phone.

The four parts of a good call

  1. Opening (10 seconds): your name, the business, and why you're calling.
  2. Three questions: what they want, when, and what matters most.
  3. One useful answer: price range, timing or availability, from approved information.
  4. The close: a specific next step with a date and time.

Anything longer loses people. If the call runs past three minutes, it should be because the customer is asking questions, not because the caller is reading a brochure.

Opening

"Namaste, main Riya bol rahi hoon, Sunrise Homes se. Aapne kal hamari website par 2 BHK ke baare mein poocha tha. Kya abhi do minute baat ho sakti hai?"

Three rules for the opening:

  • Say the business name in the first sentence. People hang up on unknown numbers that don't explain themselves.
  • Mention their enquiry. It turns a cold call into a reply.
  • Ask permission. If they say "abhi busy hoon", ask "Kab call karoon, aaj shaam 6 baje?" and keep that promise.

If an AI is making the call, it should say so plainly: "Main Sunrise Homes ki AI assistant hoon." Our guide to whether AI cold calling is legal in India explains why honesty here also keeps you out of trouble.

Three questions, by business

Real estate

  • "Aap khud rehne ke liye dekh rahe hain ya investment ke liye?"
  • "Budget roughly kitna soch rahe hain?"
  • "Possession kab tak chahiye?"

Coaching

  • "Student kis class mein hai, aur kaunsa exam target hai?"
  • "Offline batch chahiye ya online?"
  • "Classes kab se shuru karna chahte hain?"

Clinic (for returning calls and enquiries the patient started; clinics should not cold-call)

  • "Kaunse doctor ya service ke liye appointment chahiye?"
  • "Pehli baar aa rahe hain ya pehle bhi dikhaya hai?"
  • "Subah ka time theek rahega ya shaam ka?"

Write the answers down while they speak. In a CRM, a sheet, anywhere. The next call should never ask the same question again.

Common objections and honest replies

  • "Price bahut zyada hai." "Samajh sakti hoon. Kya main aapko do options bhejoon, ek thoda kam budget mein? Site visit pe aap dono dekh lijiye."
  • "Soch ke batata hoon." "Bilkul. Main aapko WhatsApp par details bhej deti hoon. Kya parson shaam ko ek baar call kar sakti hoon?"
  • "Already kahin aur baat chal rahi hai." "Achha hai. Compare karne ke liye hamara demo class ya site visit free hai, sirf aadha ghanta lagega."
  • "Mujhe call mat karna." "Theek hai, sorry for the trouble. Main aapka number list se hata deti hoon." Then actually remove it.

Never promise what isn't approved: a discount, a "guaranteed" result, an admission or a medical outcome.

The close

Don't end with "koi sawaal ho toh batana". End with a choice of two times:

"Toh Saturday ko site visit rakhte hain, 11 baje ya 4 baje, kya theek rahega? Main location aur mera number WhatsApp kar deti hoon."

Then send that WhatsApp message within a minute, and a reminder the day before.

The rules every call must follow

TRAI's 2026 amendment to the commercial communication rules treats automated and AI calls as application-to-person calls that must be declared to your operator, and gives you a seven-day window to follow up after a written or digital enquiry (TRAI press note). Our explainer on TRAI's new rules for AI calls covers the details. In short: call people who enquired, keep the enquiry record, introduce yourself honestly, and stop when they ask.

Get a script written for your business

Our free telecalling script writer builds a Hindi or Hinglish script for real estate, clinics or coaching in a minute, with the opening, questions and opt-out already in place. If you'd rather have every property or coaching enquiry called within a minute, day and night, ask for a callback and we'll show you how our AI telecaller does it. For clinics we offer only an inbound AI receptionist that answers and books.

20 minutes

Let's put it to work.

Hear the sample calls, or book a 20-minute call and we map how the AI sales employee would handle your calls.

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